How should I tag my products when syncing to Shopify?

Many platforms offer tools for using tags, and Shopify is especially robust in this area. Tagging products is a powerful way to organize, categorize, and enhance product discovery within your online store. Plus, Google tends to favor sites that offer a smooth and user-friendly shopping experience.

As a general rule, use tags that are relevant and descriptive to help shoppers find the right products easily. These tags might include:

• Benefits specific to the product style
• Unique or exclusive design features
• Intended purpose or use
• Collection names

• Garment types

  
  

Tags also help group similar items together, increasing exposure to additional products your customers might like.

For more on how tags can boost your search results and conversions, check out Shopify’s helpful guide here:

https://help.shopify.com/en/manual/shopify-admin/productivity-tools/using-tags